Foreignness in Vietnam The Things They Carried by Tim...

Foreignness in Vietnam When you think of what is foreign to the common soldier in the vietnam war you usually think of the vietnamese people or the terrain. In the book The Things They Carried, Tim O’Brien twists the idea of what is foreign to the common soldier in Vietnam. The opposite happens too, what was so familiar not too long ago back home seems almost completely unknown to them now. O’Brien even shows similarities between the American soldiers and the Viet-Cong. In the Vignette the â€Å"Man I Killed† Tim O’Brien relates himself to the man he killed. He makes up a life for the man who he didn’t even know. â€Å"But all he could do, he thought, was wait and pray and try not to grow up too fast.† This quote shows an assumption about the†¦show more content†¦Ã¢â‚¬Å"‘Well,’ he said, ‘howd you like to hear about—’ He stopped and shook his head. ‘Hear what, man?’ ‘Nothing.’† This quote quote shows Norman’s inability to adjust because he cannot even get himself to tell his story to someone in his head because he feels that no one could understand his decisions. Through Norman, O’Brien presents the gap of understanding between soldiers who fought in Vietnam and regular people. The idea of foreignness is conveyed through many ways in the novel. Through this idea O’Brien makes it clear that the war was hard on the soldiers while still illustrating that we could never fully understand what they went through. O’Brien expresses this theme to show that the people back home may be more foreign to the soldiers than the Viet-Cong. Even though there is a language barrier between the two sides they are the only ones who will be able to understand what they’ve been through. Rubric Analysis (Claims, Explain) Accurate supporting claims that establishes story’s theme Clarifying explanation . Support (Comprehension) Quotations are accurate and adequate to support theme. Organization An introduction that hooks audience A conclusion that restates thesis and highlights claims. Excellence Enhancers Context for each quotation shows basic understanding of the text Thesis (theme) is particularly creative or insightful.

The Purpose and Ideology of Education - 1533 Words

The purpose and ideology of education There is no one single definition for what education really is. Experts and scholars from the beginning have viewed and commented about education in different ways. The definition mostly agreed upon was that education is an acquisition or passing of skills, behavior or knowledge from an institution to another. This institution can either be a person, a school, a family or even the society. If we go in the ancient meaning and the ideology of education, it means to lead out of ignorance. In other words, education or knowledge in this sense was light and education brought the person out of the dark. The purpose and ideology of education is therefore to bring out the potential of a person and pass on†¦show more content†¦As mentioned before, education can be attaining from the family and from the society as well. Learning can take place even when the person is not in a classroom. They can learn something while they are watching TV, while they are surfing the web or while they are reading the newspaper. This sort of education is not only limited to a certain age and can be continued the whole life. Again, this sort of knowledge might not be tested for some grades but they will help the person throughout their life. This makes the person more knowledge and more aware of his or her surroundings. The experiences that a person goes through and how he/ she reflect on them really affects their personality. There is no compulsion or need for certification for this form of education. In the old days, other form of education also included Athenian education where more focus was given on grammar (Bradley). In Athens, children were sent to school when they around seven. These institutions were privately run and the family had to have money if they were to sponsor the child’s education. In Athenian education, the emphasis was also given to physical and musical training as well (Bradley). After the child had been educated, he was given some time to choose whatever he wants. In other words, this time was for the person to recognize the world around him. Spartan education consisted of military training where the studentsShow MoreRelated Philosophical And Ideological Perspectives In Education Essay examples784 Words   |  4 Pages Philosophical And Ideological Perspectives In Education Introduction The Second Edition of Philosophical and Ideological Perspectives in Education continue to examine the major schools of philosophy of education through the systems a pproach. It also considers the relationship of education to major ideologies such as Liberalism, Conservativism, and Marxism. 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Social violence or crimes involves people from different cultures andRead MoreSaber-Tooth Curriculum1656 Words   |  7 PagesIn this essay I will be discussing the Saber-tooth Curriculum and how it is linked to the implementation of Outcomes Based Education and the National Curriculum Statement. The Saber-tooth Curriculum is a famous satire on curriculum development, which was published in 1939. It tells the story of New-Fist, and his curriculum. In a post-apartheid South Africa we can still learn a great deal from this satire. The universal principle is illustrated by the Saber-tooth Curriculum and I will also be reflectingRead MoreEssay on African American Academic Discipline Studies1305 Words   |  6 PagesThe Origin, Development, and Purpose of Africana Studies as an Academic Discipline Thesis African American Studies is a change agent for the ideology of Black Americans. Black studies as an academic discipline serves to reorient the perspective of African Americans in an effort to regain a sense of pride and cultural identity stolen by white society. Abstract Ever since the Europeans forcefully brought Africans west, black people have struggled with a loss of their true culture andRead MoreThe Russian Revolution And The Soviet Revolution1749 Words   |  7 Pagesensued major reforms which predominantly focused on wide spread cultivation and spreading of Marxist-Leninist ideology throughout the whole of society. One of the most significant was the proclamation of a new philosophical idealism that strove to shape the populace, predominantly the proletariat, to develop a â€Å"New Man†. This philosophical notion, paired with the objectives and ideology of the Soviet administration, has been labelled as â€Å"The New Soviet Man†. Before 1917, a large percentage of theRead MoreEssay on The Daoism and the Confucianism in Han Dynasty1623 Words   |  7 PagesRobert J. Culp Paper I March 4th, 2011 The Daoism and the Confucianism in Han Dynasty As the dominant philosophical school for around two thousand years in Chinese imperial history, Confucianism is always regarded as the most representative ideology of China, associated with numerous books, poems, artworks and stories that glorify Confucianism’s permeation into every corner of Chinese society. However, before Han Wudi, Confucianism was only one of those competing philosophical schools foundedRead MoreThe Neoliberal Arts : How Colleges Have Sold Their Soul939 Words   |  4 Pagescentury and how the world’s new neoliberal thinking has changed higher education for the worse. Deresiewicz believes that â€Å"The purpose of education in a neoliberal age is to produce producers.†(1) In his introduction, Deresiewicz compares the ideologies of colleges from the 1920s to today’s thoughts. He concluded that â€Å"College is seldom about thinking or learning anymore.†(1) He also believes that there is only one value of education now and that is commercial. The other values are tolerated only whenRead MoreImpact Of Education On The American Education System1671 Words   |  7 PagesEducation has overtime developed from an institution that lacked what was necessary to properly education men, women and children, to what is now a fairly decent system that prepares people from all across the world. For minorities, or underrepresented ethnic groups in America this is a different case. My focused are of research pertains to the history of education and how policies and the quality of it has transformed. While we have grown over the decades to provide education for all groups of people

Boeing 7 free essay sample

A reverse of this trend is crucial to reach some of the projected sales numbers that Boeing is counting on. There are several factors to these lower numbers. A decrease in business travel has occurred due to cost and the advance of conferencing technologies. And lastly, the weak economy has vacationers thinking of local destinations instead of traveling abroad. Market Share Boeing’s fiercest competitor is Airbus. It is crucial that the new 7E7 delivers on its promise of lower operating cost. This will help command a larger share of the market. This becomes even more important if the economy doesn’t recover as quickly as we hope. The other aspect of the 7E7’s success is the engineering of an expandable wing. Adding this versatility will give the 7E7 owner more options for travel routes. Sensitivity Analysis The following is the sensitivity analysis of the Boeing project which gives optimistic and pessimistic estimates for the underlying variables of volume and cost of sales. We will write a custom essay sample on Boeing 7 or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The purpose of the sensitivity analysis is to express cash flows in terms of the variables of this project. Boeing had to determine what the decide what the underlying variables were which in this case happen to be development costs and the per-copy costs to build the 7E7. For the project to increase shareholder wealth, Boeing would have to sell at least 2,500 aircraft over a 20-year period. Airbus is a close competitor. They will be coming to market with a new A380. If Boeing falls behind regarding innovation, they may lose their market share. For Boeing to have a future in the aviation industry, they must take the risk to develop this new place. With the economy so volatile, airlines will be looking for options that reduce their operational costs. The 7E7 will do this. The success of the expandable wing will give the plane attractive versatility. Fuel prices are also on the rise, this is yet another reason why a plane with a lower operating cost will succeed in the future The equity market risk premium should equal the excess return expected by investors on the market portfolio. In this case it was calculated to be 7. 14%. The weighted average cost of capital (WACC) was calculated to be 15. 443%. For the project to increase shareholder wealth, the IRR of the project should at least equal the WACC. For this to happen Boeing would have to sell at least 2500 airliners in a 20-year period.

Old Spice Ad Analysis Essay Example

Old Spice Ad Analysis Essay December 11, 2012 Comp I Advertisement Analysis Advertisements come in various shapes, sizes, and mediums, and as humans, we are constantly surrounded by them. Whether they are on TV, radio, or in a magazine, there is no way that we can escape them. They all have their target audience for whom the advertisers have specifically designed the ad. When a company produces a commercial, their main objective is to get their product to sell. This is a multibillion-dollar industry and the advertisers study all the ways that they can attract their audience’s attention. The producers of advertisements have many tactics and strategies they use when producing an ad to get consumers to buy their product. These include things such as rhetorical appeals, logical fallacies, and â€Å"the male gaze. † The function of marketing is to either increase the number of customers or increase the rate of use among current customers. The number of customers can be increased by converting customers from competing brands, developing loyalty to the brand among current customers, or expanding the total market for the product class. The more ads they make, the more they in turn have to make in order to get our attention, it’s led to a vicious circle of clutter† (PBS Frontline: The Persuaders). Advertising is a battle of which company can fill up the most empty wall space. Consequently, cities turn into a mass chaos of posters and billboards. Subway tunnels have now been turned into moving pictures, to produce almost a â€Å"commercial† if you w ill. The buses themselves have been turned into moving billboards. Nowadays the thirty-minute block for a television show is about 15 minutes worth of advertisements and 15 minutes of the actual show. We will write a custom essay sample on Old Spice Ad Analysis specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Old Spice Ad Analysis specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Old Spice Ad Analysis specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Along with that, many people are actually being paid to be an advertisement, whether it be standing out in front of a building with a sign, or putting a company decal on their car. Advertisements, likewise, cannot be escaped. However, often advertisers have to be sure and not â€Å"over do† their advertisements, or else the audience in which they are trying to appeal to will become annoyed. Old Spice, a major company for men’s hygienic products, has created a line of men’s body wash that has a very appealing and humorous advertising campaign. These ads are designed not only to get their product noticed in the marketplace, but also to eclipse other lines of men’s body wash. The Old Spice commercials imply that by using their product, a man will be or become more similar to the Old Spice man, or in other words, the ultimate man. The Old Spice advertisements capture men by reaching out to the needs of women, giving the ideal image of what a man should be and how he should smell, and by creating a sexual theme that attracts attention. The bottles used for all Old Spice products have red incorporated within the design. This is because red is the color of attraction. That is why red always surrounds Valentines day. Red can also signify power and strength. The Old Spice design tries to go with a classic, authentic look. It wants to appeal to a variety of ages. It has a very sophisticated look (Keitel). In our society, an extremely smart and effective way of selling a product designed for men is to appeal to women. Women have many opinions on commercials that deal with men’s products, and if they like the commercials, they will be more apt to either buy the product themselves or influence the men they know to buy it. Advertisers not only use sexual appeals to attract attention to their ads, but to position their brands as sexual and to suggest that sex-related benefits can ensue to the brand purchasers. In Old Spice’s current ad campaign, there are a series of commercials using different actors and sports stars that are very fit and good looking to highlight their body wash. In the ad they use ex-NFL wide receiver Isaiah Mustafa, promoting elements of masculinity, sex appeal, and humor. In the ad, Mustafa is coming out of a shower dressed only in a towel, saying in a deep voice, â€Å"Hello, ladies†, and then continuing to talk directly to women viewers, telling them to look alternately at him and then the man sitting next to them for the implied comparison in which no normal man would come out very well. The commercial then continues with rapidly shifting scenes that show Mustafa in romantic fantasy? like settings designed to appeal to women. He is shirtless on a sailboat at sunset, then holding tickets to â€Å"that thing you love†. The tickets then turn into diamonds, and finally then ad ends with Mustafa sitting shirtless on a white stallion on a tropical beach. The commercial’s appeal to women relies not only on the attractiveness of the actor and the settings, but to the humor that is based on the idea that such a perfect man can exist at all. Conversely, not only do these commercials reach out to women, but also there are men in the target audience and there is a message for them as well. These ads present an ideal image of how a man should be and what he should smell like. By using a good looking, fit, man for this advertisement, it gives the product an image that men want. The logical fallacy, ad populum, is present in this commercial. This ad almost shouts out the ideas that if you use the product you can look, smell, and be exactly like the man you see on your television. The Old Spice man, Mustafa, does everything better than you do and will give your woman more than you can give her. You can smell like the â€Å"ultimate man†, or as the slogan used in the ads says, â€Å"Smell like a man†. The ad makes a man react emotionally and appeal directly to his masculinity, vanity, and even his insecurity in being able to impress, attract, and keep women happy. This ad also portrays the idea of â€Å"scopophilia†. Scopophila is known as the pleasure in looking; by this, women want to have a pleasure in looking at their man, and the only way that will happen is if he uses Old Spice. In addition to appealing to women’s tastes and a man’s emotional need to smell like a manly man and attract a woman, this commercial uses the old reliable advertising strategy – sex sells. A sexually themed commercial can appeal to both men and women, and is sure to attract attention. Men and women are often portrayed in a sexual manner in ads of products that have absolutely nothing to do with sex itself. However, the sexiness of the advertisement causes people to remember the ad, and thus the product. This sexiness in advertising is enhanced and affected by the physical attributes of the models, their movement or actions, their interactions if there is more than one model, and the special effects provided by the camera. The desired result is achieved, because of the sexual nature of the ad, a fit and good-looking man talking directly to women in a seductive voice and in a romantic location. People, both men and women, stop what they are doing and watch. Sex can make the beholder feel young again. Sex may also reassure men of their masculinity and women of their femininity. The sexual content of the commercial also does more than grab people’s attention, it helps them remember the ads. The Old Spice ads are successful because they make an impression on people and lead to discussions with other people who have seen them. The advertisers do have to be careful with the use of sex appeal in these ads. If the sexual content is overdone, it might not work as intended. They need to make sure that people are not so distracted by the sexual appeal of the ad that they do not remember what the ad was for in the first place. It does not do any good to create a sensual or sexual message when all they can remember is the image and not the brand name. Therefore, advertisers need to make sure the sexual/sensual image being used is connected in some way to the product or service being promoted. This will create a link between the two and make the viewer much more likely to remember the product or service being advertised. When making a sexual ad, producers must tailor the message to the people they are targeting, which includes understanding the audience’s feelings and beliefs on public sexuality. Women have a different viewpoint on the subject of sexual appeal in advertisements. The objectification of women in advertising campaigns has significant psychological implications. It socializes women to think of them in the manner in which they are depicted, and causes them to engage in self-objectification. When women view advertisements featuring thin female models, it causes them to think that their own bodies should also be thin, creates anxieties relating to their weight, appearance, body satisfaction, and creates a negative mood. Thus, their body image causes them to suffer emotionally and psychologically. Bordo states in her essay, â€Å"Today, as many as one million men – and eight million women – have an eating disorder. † Perhaps, by buying the advertised items, the viewing audience of women believes they will instantly become taller, thinner, younger, and prettier. This is not the same psychological effect experienced by women who view ads with female models of average proportions, or with no female models at all. Objectification of women in advertisements and emphasis on the size of their breasts has created a society of cosmetically enhanced, large-breasted women. Their self-image is predicated on the medias portrayal of a desirable woman. In order to have high self-esteem, and see themselves as attractive and valued women, many females feel this enhancement is necessary. Most human consumption is a result of a drive to satisfy sensuous desires. Advertising uses sexual images to encourage this consumption. People become dissatisfied with their imperfect selves, and seek to become perfect by buying the sexually charged products. Sex is an easy way to get the attention of males and make a product seem desirable. Women are objectified, and men are swayed to purchase the product and as a reward, get the women. The women represented in these ads are all beautiful and physically well endowed. Men are stimulated by the immediate physical sexuality in the ads, whereas women seem to be more stimulated by the sexuality for the romantic aspect of it. Men want to get the women. Women want the sexuality for the promise of the future. There seems to be no question that the use of sexuality in advertising helps to sell a product. However, when sexuality is used, the concept is true that there is greater consumer interest in observing the ads. This increased consumer interest often leads to the purchase of the advertised product. Works Cited Bordo, Susan. â€Å"Beauty (Re)discovers the Male Body†. Writing Analytically with Reading. 2nd ed. EDS. Rossenwasser, David and Jill Stephen. Boston: Wadsworth, 2012. 821-843. Print. Keitel, Victoria. â€Å"Old Spice Analysis. † Personal. PSU. n. d. Web. 11 Nov. 2012 Rushkoff, Douglas. â€Å"The Persuaders. † PBS Frontline. 9 Nov. 2004. Web. 11 Nov. 2012